15 Podcasts to Improve Your Sales Productivity

Sales development consultants use professional expertise to help businesses improve performance and generate revenue. Besides working as independent contractors, these experts can share their knowledge by creating books, self-development blogs, podcasts, webinars, and speaking at industry events.

Compared to other sales development resources, podcasts are the simplest way to learn from experts and stay up-to-date with industry trends. It takes little effort, and salespeople may listen to them while performing other duties.

Top 15 Sales Podcasts in 2022

Sales podcasts explore common issues that professionals face in their daily activities and offer expert advice on how to tackle them. Here are our best picks:

B2B Growth Show

James Carbary and Jonathan Green of Sweetfish Media explore B2B growth methods in this daily podcast. Salespeople can learn about effective lead generation strategies, time management, prospecting, marketing and sales collaboration, appointment setting, business development, and pipeline management tools.

Episode length: 20 minutes

The Sales Hacker Podcast

Hosted and produced by Sam Jacobs, The Sales Hacker Podcast releases new episodes every Tuesday and Friday. The host meets with investors, founders, and sales executives on Tuesdays to discuss strategies and industry trends. Fridays are for shorter ‘fundamentals,’ where they discuss tips, tactics, and basic sales processes.

Episode length: 50 minutes

Your Sales MBA Podcast

Join Jeff Hoffman and Cece Aparo, president and vice president of Hoffman, as they discuss actionable steps that sales reps and executives can take to accelerate business growth. Episodes typically revolve around perfecting a pitch, dealing with objections, navigating complex cycles, and closing deals faster.

Episode length: 20 minutes

The Advanced Selling Podcast

Sales trainers Bryan Neale and Bill Caskey talk about technical and practical aspects of the sales process on this podcast. The show has an app where listeners can get bonus content and interact with the hosts.

Episode length: 25 minutes

Conversations with Women in Sales

Lori Richardson hosts female sales leaders as they talk about stories and offer tips for young professionals to reach the peak of their careers. This podcast is fast becoming the number one resource for salespeople to learn.

Episode length: 30 minutes

Sales Gravy

This podcast is anchored by Jeb Blount, author of “People Buy You,” and delivers inspiring stories about real-life sales scenarios of objection handling. Many episodes are only five minutes long, making them ideal for professionals that need to learn quickly.

Episode length: 5-60 minutes

Sales Success Stories

On this podcast, Scott Ingram interviews top sales professionals and uncovers their secrets, habits, and successful routines. This show is the inspiration for the “Sales Success Community,” which allows listeners to connect with other like-minded salespeople.

Episode length: 45-120 minutes

In the Arena

Anthony Iannarino, entrepreneur and founder of the sales blog, interviews sales experts from top B2B and B2C companies. His guests provide new insights into social selling, tools, customer relationship management, lead generation, and personal development.

Episode length: 20-50 minutes

The Sales Evangelist

Sales consultant Donald. C. Kelly speaks to business and marketing professionals as they share tips for listeners to take their careers to the next level.

Episode length: 20-30 minutes

The Sales Babble Podcast

Creator of “Selling with Confidence,” Pat Helmers, shares tips for small and medium enterprises to boost their sales results. He talks about referrals, prospecting, lead generation, pitching, and selling to enterprises and government agencies.

Episode length: 15-35 minutes

The Jordan Harbinger show

Jordan Harbinger, a social interaction expert, discusses tips for making genuine connections and building relationships with clients. Salespeople can benefit from his episodes on negotiating deals, entrepreneurship, marketing, and professional development.

Episode length: 5-80 minutes

Sell or Die

Sales consultant Jeffrey Gitomer and networking guru Jennifer Gluckow host this show about the science and art of selling. They have Q&A sessions, “Monday Motivation,” and weekly roundup episodes for salespeople to learn from.

Episode length: 20-30 minutes

Sales Pipeline Radio

Matt Heinz shares knowledge from his experience in sales and marketing on this show. He and his guests focus on B2B sales development, talking about lead generation and management, sales coaching, quota assignment, and CRM.

Episode length: 25-30minutes

SaaStr

The ‘godfather of SaaS,’ Jason Lemkin, hosts this show next to Harry Stebling. At SaaStr, they share strategies for professionals to succeed in startups, tech, and B2B sales. Listeners will benefit from entrepreneurial knowledge, hiring tips, and strategies for scaling teams and processes.

Episode length: 30 minutes

Leads to Growth

Leads to Growth is the official podcast of the National Association of Sales Professionals. Experts share performance enhancement tips, best practices for ramping results, and tools for improving productivity.

Episode length: 30 minutes

The table below shows various platforms to stream sales podcasts on this list:

Sales Podcast	iTunes	Spotify	YouTube	Stitcher
B2B Growth show	✅	✅	✅	✅
The Sales Hacker Podcast	✅	✅	✅	✅
Your Sales MBA Podcast	✅	✅	❌	✅
The Advanced Selling Podcast	✅	✅	✅	✅
Conversation with Women in Sales	✅	✅	✅	✅
Sales Gravy	✅	✅	✅	✅
Sales Success Stories	✅	✅	✅	✅
In the Arena	✅	❌	❌	✅
The Sales Evangelist	✅	✅	✅	✅
Sales Babble	✅	✅	✅	✅
The Jordan Harbinger show	✅	✅	✅	✅
Sell or Die	✅	✅	✅	❌
Sales Pipeline Radio	✅	✅	✅	✅
SaaStr	✅	✅	✅	❌
Leads to Growth	✅	✅	✅	✅

Bottom Line

Podcasts break the access barriers that salespeople may have to consultants. Sales leaders can recommend any of these podcasts for their teams to improve performance and ramp up results.

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