Business challenges drive the decision to outsource lead generation. Unravel the reasons, assess the costs, and explore the potential advantages.
June 24, 2023
B2B Sales outsourcing & lead generation
More Leads. Fuller Pipeline. No Headaches.
Keep your team focused on closing — we’ll handle the rest. SalesRoads’ B2B lead generation and sales outsourcing services fuel your pipeline so your reps can stay in the zone.
learn about Sales Outsourcing
Related Sales Outsourcing Blog Posts
The “do-it-all” approach leads to costly mistakes. Sales support outsourcing gives you the edge you need to succeed.
November 8, 2022
Discover the key differences between lead generation and appointment setting, and learn when to outsource each service to maximize your sales pipeline.
February 24, 2025
Sales specialization at every level
Sales Outsourcing Programs to Accelerate Lead Generation
Experienced SDRs
Our SDRs average 5–10 years of experience in sales and lead generation, with a focus on appointment setting that drives real business outcomes
Dedicated Sales Coaches
Your front-line SDRs are directly managed by dedicated sales coaches who ensure every appointment is qualified and every lead is sales-ready
Director of Client Success
Your DOCS is your main contact, translating business goals into actionable campaign strategies that consistently generate high-quality leads
Data & Sales Operations
Behind every successful campaign is a well-researched lead list and targeting strategy, built by your dedicated data & sales ops team to optimize lead generation and conversion
learn about sales outsourcing
Sales Outsourcing Services FAQ
Sales outsourcing is a service where a third-party agency brings qualified sales leads and new opportunities to your company by engaging interested buyers on your behalf.
Sales outsourcing services offer several advantages over building an in-house outbound motion. Examples include:
- Overall cost savings
- A faster launch timeline than building internally
- Access to top-tier sales and lead generation talent
The cost of sales outsourcing services depends on the quality and scope of work. Premium providers that consistently generate qualified leads often range from $8,000–$10,000 per month. Budget options may cost half as much, with varying results.
There are a lot of variables that impact the success of a B2B sales outsourcing campaign. Three variables that will have a large impact on your success are:
1) A detailed sales playbook
2) Retaining high-quality Sales Development Representatives (SDRs)
3) Generating targeted, high-quality lead list for your SDRs to pursue
Channels
B2B Sales Outsourcing Programs with 2x Smart Outreach
Customized Email Cadence
Our customized email cadences adapt to each prospect, ensuring your message resonates and gets results.
Deliverability Excellence
We use advanced email infrastructure with multiple sending domains and mailboxes to optimize inbox placement.
Callback Capability
Our timely follow-ups keep the conversation going and maximize engagement with potential customers.
Phone
Dedicated SDR
With an average of 5-10 years of experience, our SDRs have the expertise to tackle even the most intricate sales discussions.
3x Industry Standard Training
Unlike vendors who offer one-time training, we invest in our SDRs with ongoing training program.
Dedicated Sales Coaches
Our dedicated sales coaches provide personalized coaching to empower each SDR to exceed their sales goals.
our reviews
America's Most-Trusted Sales Outsourcing Service
Don’t take our word for it, read some reviews of our programs.
Clutch
4.9/5
★★★★★ 4.9/5
“What matters to us is sales, and because of them, our business is growing every month.”
Ron Cohen
Partner, R&Y Group
UpCity
5/5
★★★★★ 5/5
"SalesRoads quickly and effectively exceeded my lead generation targets in a short timeframe. "
Calvin Clark
Executive, Paylocity
G2
4.9/5
★★★★★ 4.9/5
"They are a first-class operation that goes above and beyond to do the right thing for their clients!"
Bryan Luoma
CEO, Cadsourcing
