
Is Your Multi-Threading Strategy Strong Enough to Win Over the Buying Committee?
Relying on a single point of contact is one of the riskiest moves you can make. When your champion changes roles, goes on leave, or
🎉 SalesRoads acquires VSA Prospecting, strengthening its leadership in the lead generation industry. Read the announcement here.

Is Your Multi-Threading Strategy Strong Enough to Win Over the Buying Committee?
Relying on a single point of contact is one of the riskiest moves you can make. When your champion changes roles, goes on leave, or

Beyond the Script: How to Personalize Sales Outreach Based on Buyer Journey
Gone are the days when a generic script and a long call list could reliably fill your pipeline. Today’s buyers expect more. They want conversations

What Sales Teams Need to Know About Mapping the Buyer Journey?
The way businesses buy has fundamentally changed. Your prospects now complete up to 70% of their research before they ever speak to a sales rep.

Multi-Threading in B2B Sales: How to Win Deals Across the Buying Committee
Relying on one contact to shepherd your deal through worked when buying decisions were simpler. But that playbook is dead. Today’s B2B landscape has changed,

Why Most Reps Fail at Enterprise Prospecting (And How the Best Ones Win)
 Enterprise deals are won before the first C-level conversation ever happens. Most reps don’t understand this. They burn through LinkedIn InMail credits trying to

How to Make SDR to AE Handoff Seamless and Keep Deals Moving
Every role has its lane in sales. SDRs are the front-line players responsible for prospecting, qualifying leads, and sparking interest. And AEs step in once

How to Scale Personalized Sales Outreach Without Losing Authenticity
Most teams stumble when it comes to scaling personalization across hundreds or even thousands of prospects. They either lean too heavily on automation and lose

Cold Calling Psychology Tricks Every Sales Rep Should Know
Cold calling has a reputation for being brutal and for good reason. Few sales activities are more mentally exhausting, emotionally taxing, or prone to instant

Uncover Your Prospects’ Pain Points (Without Doing a Single Customer Interview)
Every founder wants to understand their prospects. It’s what drives your product, your messaging, and your entire GTM strategy. We often think the only way
A lack of business opportunities shouldn’t create unnecessary stress. We’ll create opportunities; your sales team closes deals.