
How to Develop a Sales Plan: Steps, Template, and Example
A revenue target can gain approval before everyone’s even agreed on how to reach it. The team still needs a shared view of the accounts

How to Develop a Sales Plan: Steps, Template, and Example
A revenue target can gain approval before everyone’s even agreed on how to reach it. The team still needs a shared view of the accounts

What Is a Cold Contact? The B2B Meaning and Its Limits
Sales teams often use “cold” as a generic catch-all. They apply it to calls, emails, leads, accounts, and complete outreach programs. That sounds harmless …

B2B Sales Strategy: A Practical Framework to Build, Diagnose, and Scale Sales
When B2B sales underperform, the usual response is to add more. Teams add activity, channels, software, sequences, reporting, or headcount. The system becomes busier, but

Is Your Outsourced SDR Program a Black Box? What SalesRoads Shows You Instead
You hand a vendor your target accounts, your intent data, and your outreach strategy, and then meetings either show up on your calendar or they

What Is Inside Sales? A SalesRoads Guide to Remote B2B Selling
Most B2B companies run some version of inside sales today, but the term gets stretched to cover a lot of different setups: full-cycle reps, SDR

The Science of Scaling: The 3 Steps to Knowing You’re Ready. Podcast with Mark Roberge
Sell Like A Leader – Episode 41 David Kreiger sits down with Mark Roberge, Co-Founder and Managing Partner of Stage 2 Capital, to break down

Cold Calling Psychology Tricks Every Sales Rep Should Know
Cold calling has a reputation for being brutal and for good reason. Few sales activities are more mentally exhausting, emotionally taxing, or prone to instant

Outbound GTM: Outsourced SDR Partner vs. Internal SDR Build
Executive Context This document is intended to support leadership discussion around how to stand up an enterprise outbound motion. It outlines the tradeoffs between building

Your Prospecting Problem Is Actually a Playbook Problem. Podcast with Tom Stearns & Peter Cleary
Sell Like A Leader – Episode 38 David Kreiger sits down with Tom Stearns and Peter Cleary for a rare two-guest episode inspired by their

Crafting a Winning B2B Sales Pitch (Tips and Examples Included)
A strong B2B sales pitch is your tool to drive new business. Simply put, it’s a concise and persuasive message that highlights the value proposition
A lack of business opportunities shouldn’t create unnecessary stress. We’ll create opportunities; your sales team closes deals.