What Sales Teams Need to Know About Mapping the Buyer Journey?
The way businesses buy has fundamentally changed. Your prospects now complete up to 70% of their research before they ever speak to a sales rep.
December 12, 2025
What Sales Teams Need to Know About Mapping the Buyer Journey?
The way businesses buy has fundamentally changed. Your prospects now complete up to 70% of their research before they ever speak to a sales rep.
Sell Like A Leader – Episode 32 David Kreiger sits down with Thomas R. Leidigh, CEO and founder of Infinity, to unpack one of the
Sell Like A Leader – Episode 31 In this episode, David and Lee challenge the traditional discovery meeting approach that most salespeople rely on. Here
From MEDDIC to Innovative Selling: Sales Methodologies That Actually Work
Classic frameworks have guided B2B teams through complex deals over the years, but modern challenges like longer buying cycles, multi-stakeholder decisions, and AI-driven insights have
Why Most Reps Fail at Enterprise Prospecting (And How the Best Ones Win)
Enterprise deals are won before the first C-level conversation ever happens. Most reps don’t understand this. They burn through LinkedIn InMail credits trying to
Building Data-Driven Sales Quotas That Stick: A Playbook for Sales Leaders
The sales leaders who are winning right now aren’t the ones with the best product or the smartest reps. They’re the ones who stopped making
5 Cold Call Questions That Kill Deals And What to Ask Instead
57% of executives say they’d rather pick up the phone than deal with any other sales channel. That sounds promising, but just getting them on
10 Must-Ask Discovery Questions to Uncover Real Buyer Pain Points
Most sales reps think discovery is about asking questions. They’re wrong. Real B2B sales discovery is an excavation. You’re not just collecting information; you’re uncovering
Sales Quota Attainment: Common Pitfalls and How to Fix Them
Leadership wants to know what went wrong. Sales managers defend their teams, citing market conditions, product gaps, or bad luck with timing. Finance recalculates the
CRM Integrations 101: Building a Connected B2B Sales Tech Stack
You’ve done your homework. You’ve sat through the demos, compared the pricing tiers, maybe even survived a few implementation meetings. You picked what everyone says
A lack of business opportunities shouldn’t create unnecessary stress. We’ll create opportunities; your sales team closes deals.