🎉  SalesRoads acquires VSA Prospecting, strengthening its leadership in the lead generation industry. Read the announcement here.

2026

Sell Like A Leader – Episode 36 David Kreiger sits down with Aaron Ross, author of the bestselling Predictable Revenue, to revisit the principles that

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Outbound GTM: Outsourced SDR Partner vs. Internal SDR Build

Executive Context This document is intended to support leadership discussion around how to stand up an enterprise outbound motion. It outlines the tradeoffs between building

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2026

Sell Like A Leader – Episode 38 David Kreiger sits down with Tom Stearns and Peter Cleary for a rare two-guest episode inspired by their

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Sell Like A Leader 37 Episode with Jason Mironov

Sell Like A Leader – Episode 37 David Kreiger sits down with Jason Mironov of TA Associates to unpack how growth-focused investors evaluate sales organizations.

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2026

The allure of outsourcing lead generation is simple: It offers the possibility of improving the effectiveness and efficiency of your sales process without having to

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Crafting a Winning B2B Sales Pitch (Tips and Examples Included)

A strong B2B sales pitch is your tool to drive new business. Simply put, it’s a concise and persuasive message that highlights the value proposition

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Find-Your-Cold-Calling-Partner-Top-7-Services-Reviewed

Discover the top 7 cold calling services and find your perfect partner for appointment setting, list building, and other outsourced sales functions.

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The Operating System Behind Every Predictable Outbound Team

Most leaders think outbound is just hiring SDRs and pointing them at a phone. Hire fast. Dial hard. Hope something sticks. That’s not a sales

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The 3 AI Lessons Every Sales Leader Needs to Learn Right Now

Every sales leader I talk to is doing something with AI, but very few are actually transforming how their teams work. After dozens of conversations

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Cold Calling Psychology Tricks Every Sales Rep Should Know

Cold calling has a reputation for being brutal and for good reason. Few sales activities are more mentally exhausting, emotionally taxing, or prone to instant

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Scaling ABM Is So Hard Unless You Rethink Your Model

Account-based marketing  works.  The data is clear on that point. In fact,  87% of B2B marketers say ABM initiatives outperform other investments in terms of

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The Human-First Prospecting Playbook for Landing C-Suite Meetings with Caryn Kopp

Sell Like A Leader – Episode 35 David Kreiger sits down with Caryn Kopp, Chief Door Opener at Kopp Consulting, to explore why today’s prospecting

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The People-First Approach to Revenue Leadership in the Age of AI with Chris Bondarenko

Sell Like A Leader – Episode 34 David Kreiger sits down with Chris Bondarenko, Chief Revenue Officer at 360 Learning, to explore what it really

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How to Reduce Sales Rep Ramp-Up Time: Proven Strategies That Accelerate Revenue

Most companies don’t realize how much long ramp-up times actually cost them. It’s a hidden drain. New reps consume resources while producing little revenue. Meanwhile,

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Leading Sales Through AI with Justin Shriber: What Works, What Fails, and Why

Sell Like A Leader – Episode 33 David Krieger sits down with Justin Shriber, CEO and co-founder of Terret, to explore the dividing line between

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Choosing the Right ABM Outsourcing Partner: Checklist & Red Flags

Account-based marketing delivers results. Companies using ABM report 208% higher revenue from their marketing efforts compared to those that don’t. Yet building an in-house ABM

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Outsourcing for Product Launch: The Fastest Path to Speed to Market

Every company wants to launch products faster. The pressure to reach new markets, beat competitors, and capture revenue drives aggressive timelines. But speed is easier

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Customer Acquisition Strategy Explained: Steps, Channels, and Metrics

Every business needs customers. That’s obvious. What’s less obvious is how to systematically attract them without burning through your budget or chasing tactics that don’t

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The 5 Non-Negotiables Before Your SDR Makes Their First Call

I’ve stood up over 500 SDR teams across every industry you can imagine. And if there’s one pattern I’ve seen destroy promising reps faster than

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Cover: A smart's leaders guide to outsourced lead generation.

Lead generation is a crucial part of the sales journey. It aims to fill the sales pipeline with potential prospects for your sales team to work.

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Cover: Sales Development Representative Resume: The Ultimate Writing Guide.

Although candidates with sales experience are valuable, the skillset is ranged and the requirements go beyond having a professional background.

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Why Most Reps Fail at Enterprise Prospecting (And How the Best Ones Win)

  Enterprise deals are won before the first C-level conversation ever happens. Most reps don’t understand this. They burn through LinkedIn InMail credits trying to

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The Discovery Call Formula Top-Performing Sales Reps Use to Win More Business

Every successful sale starts with a conversation. Not a pitch. Not a demo. A genuine conversation where you learn what keeps your prospect up at

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Setting Realistic Sales Quotas Reps Actually Believe and Hit

Every quarter, sales leaders face the same challenge: setting targets that are high enough to drive growth, yet realistic enough for reps to actually believe

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Is Your Multi-Threading Strategy Strong Enough to Win Over the Buying Committee?

Relying on a single point of contact is one of the riskiest moves you can make. When your champion changes roles, goes on leave, or

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What Sales Teams Need to Know About Mapping the Buyer Journey?

The way businesses buy has fundamentally changed.  Your prospects now complete up to 70% of their research before they ever speak to a sales rep.

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Beyond the Script: How to Personalize Sales Outreach Based on Buyer Journey

Gone are the days when a generic script and a long call list could reliably fill your pipeline.  Today’s buyers expect more. They want conversations

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How Analyzing Your Buyer Data Can Unlock Your Next Growth Opportunity with Thomas R. Leidigh - Ep 32

Sell Like A Leader – Episode 32 David Kreiger sits down with Thomas R. Leidigh, CEO and founder of Infinity, to unpack one of the

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Uncover Your Prospects’ Pain Points (Without Doing a Single Customer Interview)

Every founder wants to understand their prospects. It’s what drives your product, your messaging, and your entire GTM strategy. We often think the only way

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2026

Building a sales team for the first time? Learn proven strategies from a 17-year sales leader, including founder-led selling, team structure best practices, and how to scale sustainably.

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